By Michelle Aguila  | Sep 16, 2019

Digital Marketing

7 Digital Marketing Channels (That Actually Work)

Each digital marketing channel is unique in terms of structure, objective, features or tools, and even the audience it attracts. This raises a very...

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By Josh Wardini  | Jun 4, 2019

Digital Marketing

A Look at What Makes a Successful Digital Marketing Campaign (with Statistics)

During the last couple of years, the digital marketing sector has grown considerably, thus leading to the emergence of numerous complex trends. By...

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By Mocca Bajao  | Apr 15, 2019

Digital Marketing

How to Structure Your Digital Marketing Team

Building the right marketing team takes a whole lot of research, patience, and dedication. Not to mention the leadership skills you'll need to...

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By Cedrick Capati  | Mar 13, 2019

Digital Marketing | Careers

How Your Current Field Can Help You Enter the Digital Marketing World

As kids, when you were asked what you wanted to be when you grow up, you probably answered somewhere along the lines of doctor, lawyer, teacher,...

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By Louise Myjel Guevarra  | Dec 20, 2018

Digital Marketing

New Technology Disrupting Digital Marketing

Digital marketing came into fruition after the dot-com bubble burst. Significant technological changes like Google going public and the launch of...

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By Ushabelle Bongo  | Sep 10, 2018

Digital Marketing | Careers

21 Modern Digital Marketing Skills to Future-Proof Your Career

We are well into 2018. As a marketer, you’d be remiss if you were still religiously following the century-old traditional marketing funnel and...

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By Sameer Panjwani  | Jun 14, 2018

Competitor Benchmark | Digital Marketing

5 Things You Can Learn From Your Competitors to Boost Digital Marketing Efforts

Just like in the real world, operating a business online is a competition. When consumers are looking for the goods or services that you provide, you...

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