By Pierre de Braux  | Aug 19, 2019

Content Marketing

Should Brands Still Gate Content? (We Asked the Experts)

Gated content, freemium offers, content upgrades. Whatever you want to call them, the idea of creating lead magnets and gating them behind a signup...

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By Jomel Alos  | Jan 28, 2019

Content Marketing | Linkbuilding

Insights from Analyzing Linkable Content with 200+ Links [Study]

In the past few months, we’ve been experimenting and building various linkable content to improve our site’s backlink profile. During one of our...

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By Joseph Simborio  | Nov 5, 2018

Content Marketing | Tools

Free Content Marketing Tools [A Complete List]

Even if you’re a noob in the world of digital marketing, you’ve probably got wind of the slogan ‘content is king.’ The good news is it still holds...

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By Patrick Cwiklinski  | Oct 25, 2018

Content Marketing | Mobile Marketing

How to Write Content for Mobile-First Indexing

Google’s big move to mobile is finally here — and no, we’re not talking about a new Pixel smartphone.

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By Fatima Al-Hussaini  | Oct 22, 2018

Content Marketing | Content Intelligence

Content Intelligence: What Is It & How Can it Empower My Business?

The world’s digital transformation has come a long way since the first touchscreen cell phone was introduced over two decades ago. Technology is now...

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By Josh Javier  | Oct 15, 2018

Content Marketing | Fake News

Content Marketing in the Age of Fake News

Fake news is but one of the many things wrong with the Internet that massively influences how people consume media today. And it affects all of us –...

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By Jomel Alos  | Jul 12, 2018

Content Marketing | blogging | content format

A Guide to Every Blog Content Format You Can Create (With Examples)

Using a variety of content formats has been proven to help diversify traffic and keep the audience engaged.

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By Mike Giannulis  | Jun 21, 2018

Content Marketing | Metrics

Measuring Content Marketing Effectiveness [7 Easy Metrics]

The modern world of Internet marketing brings with it a number of tools and analytical methods for determining success. In some ways, it’s...

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