By Angelina Harper  | Oct 18, 2018

Social Media

The Evolution of Social Media: Imitation vs Innovation

There is no denying it – internet and social media have completely infiltrated our lives and they look like they are here to stay. What didn’t exist...

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By Josh Javier  | Oct 15, 2018

Fake News | Content Marketing

How Marketers Should Operate in the Age of Fake News

Fake news is but one of the many things wrong with the Internet that massively influences how people consume media today. And it affects all of us –...

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By Joseph Simborio  | Oct 8, 2018

Buyer Personas | SEO

How to Use Buyer Personas for SEO

Putting things in the right perspective has always been a strategic move whenever one needs to optimize efforts and maximize results. As a business...

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By Valerie Castro  | Oct 1, 2018

Ecommerce

How to Find Suppliers for Your E-Commerce Store

One of the most critical business decisions you will make as an entrepreneur in the 21st century is finding the right suppliers for your e-commerce...

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By Fatima Al-Hussaini  | Sep 24, 2018

Customer Experience

The 10 Commandments of Customer Experience Management

Over the years, companies have evolved their marketing and customer relation techniques. The rise of inbound methods and technological advancements...

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By Marc Sullivan  | Sep 20, 2018

Ecommerce | Voice Search

The Predicted Rise of Voice Search in Ecommerce

It’s astounding how shopping has evolved over the last 20-30 years.

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By Gracia Lualhati  | Sep 17, 2018

Social Media | Tools

6 Social Media Tools Businesses Shouldn't Go Without

It’s no surprise that social media has become an essential digital marketing tool because of its uncanny ability to drive strong engagement among a...

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By Ushabelle Bongo  | Sep 10, 2018

Digital Marketing | Careers

21 Modern Digital Marketing Skills to Future-Proof Your Career

We are well into 2018. As a marketer, you’d be remiss if you were still religiously following the century-old traditional marketing funnel and...

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