By Ash Genete  | Jun 1, 2018

SEM | Online Advertising

5 Advanced SEM Strategies for Businesses

Your digital marketing campaign can never be complete without search engine marketing (SEM) in your playbook. The reason is simple. SEM can help...

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By Rouvin Amarnani  | May 29, 2018

SEM | Online Advertising

How to Write Great Copy for Search Ads

"Take her to the moon for me, ok?" For those who’ve had the pleasure of watching Inside Out, this is one of the most memorable lines from the movie....

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By Louise Myjel Guevarra  | May 15, 2018

Paid Advertising | SEM

9 Ways to Optimize Your Paid Search Campaigns

Nowadays, Search Engine Marketing and Paid Search strategies are standard marketing procedures that entice customers who rely on online information...

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By Elizabeth Jackson  | May 7, 2018

SEM | Online Advertising

SEM Platforms and How They Differ

Due to the rapid changes in digital marketing trends, businesses must think of better strategies to outweigh their competitors online. While search...

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By Michelle Aguila  | Mar 28, 2018

SEM | Keywords

The SEM Guide to Researching and Selecting Keywords

People are searching the internet by the second. Statistics say that Google alone processes about 3.5 billion searches every day. For searchers,...

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By Josh Javier  | Mar 21, 2018

Paid Advertising | SEM

How to Develop a SEM Plan That Works for Your Brand

“Give me six hours to chop down a tree and I will spend the first hour sharpening the axe.” – Abraham Lincoln

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By Michelle Aguila  | Nov 10, 2017

SEM

6 Free Tools That Make SEM a Breeze

Search engine marketing (SEM) can be a pretty daunting task. The level and amount of competition in online advertising can be overwhelming, not to...

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By Rhiza Oyos  | Apr 21, 2017

Link Roundup | SEO | SEM

SEO Link Roundup: How Long Does it Take to Get to the First Page of Google?

I have a feeling the answer to this question is everything SEO clients want to know. They're convinced that they need your SEO services, "but how...

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