Email Marketing

10 Proven Tips for Better Email Open Rates

So, you’ve been sending email newsletters and updates to hundreds or even thousands of subscribers in your email list. But when you look at your...

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B2B marketing | Christmas

Awaiting 2018: A Reflection on 2017 Marketing Trends #SpiraBells

It’s that time of the year again!

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Buying Websites

What to Look Out For When Buying an Established Website

When you’re building a brand from scratch, a good first start is to arm yourself with the appropriate tools that make it easier to understand trends...

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Email Marketing

The Secret to Improving Your Email Open Rates

When it comes to marketing channels, brands are always on the lookout for optimization practices that drive higher returns. Studies show that email...

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Paid Advertising

40 Online Advertising Statistics You Should Really Know

This year, big data and AI presented vast opportunities for marketers to maximize their online advertising campaigns. If PPC ads were targeting a...

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SEM

6 Free Tools That Make SEM a Breeze

Search engine marketing (SEM) can be a pretty daunting task. The level and amount of competition in online advertising can be overwhelming, not to...

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Business Blogging

25 Must-Know Blogging Statistics for Businesses

The blogging landscape has changed quite a bit over the past decade. What began as a way to chronicle one’s day-to-day musings through an online...

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Email Marketing

35 Ways to Segment Your Email List for More Personalized Email Campaigns

Let’s cut to the chase. The reason why you’re failing at email marketing is because you’re neglecting these two very important things:...

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