Kimmy Maclang

Kimmy Maclang is a Content Marketing Writer that helps businesses improve their online presence and increase Google rankings. When she’s not writing, she spends time outdoors with her dogs or crochets. Her love for the arts and crafts led her to creating an e-commerce site for crochet and knitting supplies. Check out her newly launched website at www.wordspright.com.

Recent Posts

By Kimmy Maclang  | Jun 18, 2018

SEM | Metrics

Critical Metrics to Measure the Success of Your Search Ads

You’ve ventured into search advertising and launched SEM campaigns. You may have already noticed an increase in sales but do you know exactly how...

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By Kimmy Maclang  | Jun 11, 2018

Keywords | Online Advertising

10 Proven Keyword Bidding Strategies to Optimize Your AdWords Campaign

Search advertising is essentially a competitive game in which marketers and advertisers continuously optimize their strategies in attempts to outrank...

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By Kimmy Maclang  | Apr 13, 2018

Social Media

Facebook in Court (and What it Means for Marketers)

Facebook is once again under fire for a massive data security scandal after Christopher Wylie, former director of research at Cambridge Analytica,...

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By Kimmy Maclang  | Jan 22, 2018

Content Marketing

B2B Content Marketing Trends to Shape Your Strategy in 2018 and Beyond

The content marketing landscape is like a runaway train. It’s tough to keep up because everything moves so fast—thanks to search algorithms and the...

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By Kimmy Maclang  | Jan 17, 2018

Email Marketing

10 Proven Tips for Better Email Open Rates

So, you’ve been sending email newsletters and updates to hundreds or even thousands of subscribers in your email list. But when you look at your...

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By Kimmy Maclang  | Dec 6, 2017

Email Marketing

The Secret to Improving Your Email Open Rates

When it comes to marketing channels, brands are always on the lookout for optimization practices that drive higher returns. Studies show that email...

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By Kimmy Maclang  | Nov 27, 2017

Paid Advertising

40 Online Advertising Statistics You Should Really Know

This year, big data and AI presented vast opportunities for marketers to maximize their online advertising campaigns. If PPC ads were targeting a...

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By Kimmy Maclang  | Oct 19, 2017

Business Blogging

25 Must-Know Blogging Statistics for Businesses

The blogging landscape has changed quite a bit over the past decade. What began as a way to chronicle one’s day-to-day musings through an online...

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