Email Marketing

The Secret to Improving Your Email Open Rates

When it comes to marketing channels, brands are always on the lookout for optimization practices that drive higher returns. Studies show that email...

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Paid Advertising

40 Online Advertising Statistics You Should Really Know

This year, big data and AI presented vast opportunities for marketers to maximize their online advertising campaigns. If PPC ads were targeting a...

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SEM

6 Free Tools That Make SEM a Breeze

Search engine marketing (SEM) can be a pretty daunting task. The level and amount of competition in online advertising can be overwhelming, not to...

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Business Blogging

25 Must-Know Blogging Statistics for Businesses

The blogging landscape has changed quite a bit over the past decade. What began as a way to chronicle one’s day-to-day musings through an online...

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Email Marketing

35 Ways to Segment Your Email List for More Personalized Email Campaigns

Let’s cut to the chase. The reason why you’re failing at email marketing is because you’re neglecting these two very important things:...

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Email Marketing

10 Insane Statistics that Prove Why Email Marketing is More Powerful than Ever

Email has been around long before there was the internet; in fact, the first email ever sent—back in 1972 by an American computer programmer named...

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Paid Advertising

10 Statistics That Will Make You Seriously Consider Retargeting

Retargeting can be a powerful digital marketing tactic, allowing you to track your past website visitors wherever they go across the internet.

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Mobile Marketing

How Artificial Intelligence is Redefining Mobile Marketing

Is your brand's mobile marketing strategy measuring up to the growing number of digital users? Today's consumers are mobile-first, spending more time...

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