By Ellie Saunders  | Apr 23, 2018

phone marketing

Why You Shouldn't be Afraid of the Phone When it Comes to Marketing

Marketing is the lifeblood of any business, and it's impossible to attract customers without investing in effective and well-targeted marketing...

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By Josh Javier  | Apr 19, 2018

Social Media | Paid Advertising

Organic vs Paid: Which is Better for Driving Social Media Referral Traffic?

Social media continues its reign as a top choice for marketers and businesses looking to reach their target audience in the Information Age. But...

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By Kimmy Maclang  | Apr 13, 2018

Social Media

Facebook in Court (and What it Means for Marketers)

Facebook is once again under fire for a massive data security scandal after Christopher Wylie, former director of research at Cambridge Analytica,...

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By Nirit Braun  | Apr 11, 2018

Marketing Automation

Setting Up Your Marketing Automation with Customer Journeys

Automating your marketing without thinking about customer journey is aimless. It's like driving customers to a destination you don't know how to get...

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By Carol Soriano  | Apr 2, 2018

Content Marketing | Inbound Marketing

Inbound Marketing vs. Content Marketing: Know the Difference (Infographic)

Let’s compare the two marketing strategies. Many people use the terms inbound marketing and content marketing interchangeably, including us marketers...

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By Michelle Aguila  | Mar 28, 2018

SEM | Keywords

The SEM Guide to Researching and Selecting Keywords

People are searching the internet by the second. Statistics say that Google alone processes about 3.5 billion searches every day. For searchers,...

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By Ash Genete  | Mar 23, 2018

Content Marketing | Business Blogging

A Guide to Writing Catchy Headlines That Make People Click

In the digital world where everyone wants to grab attention, writing catchy headlines is almost a talent. But, you don’t need to be a born writer to...

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By Josh Javier  | Mar 21, 2018

Paid Advertising | SEM

How to Develop a SEM Plan That Works for Your Brand

“Give me six hours to chop down a tree and I will spend the first hour sharpening the axe.” – Abraham Lincoln

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